Warmth Tour Poster

Charity event promo poster

Client: Project Change KC
Several creative teams within VML planned and executed charity events to benefit Project Change. The Warmth Tour was an event featuring live local music acts performing at a popular watering hole—the admission price being a coat or donation to help the homeless stay warm during the winter. The event garnered press from the KC Star and ended up a great success, yielding over a hundred coats and clothing items as well as other donations. Responsibilities included concepting the event poster, illustrating and organizing print production.